Nudge theory
Nudge is a concept in behavioural economics, political theory, and behaviou...
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Design Thinking
The design-thinking ideology asserts that a hands-on, user-centric approach...
Wizard of Oz prototyping
Wizard of Oz prototyping (WOZ prototyping) is a design methodology used in ...
Focus group
A focus group is a small, but demographically diverse group of people and w...
Cognitive Walkthrough
The cognitive walkthrough is a usability evaluation method in which one or ...
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