Pareto principle (80/20 Rule)
The Pareto principle (also known as the 80/20 rule, the law of the vital fe...
Inspiration
All The Research and Discovery related methods, principles, resources & More.
Explore Resoruces IntroductionDesk research
Desk research is another name for secondary research. Broadly speaking, the...
Tag/Word Clouds
A tag cloud (word cloud, or weighted list in visual design) is a novelty vi...
Weighted Decision Matrix
Weighted Decision Matrix. A weighted decision matrix is a tool used to comp...
Web analytics
Web analytics is the measurement, collection, analysis and reporting of web...
Value Opportunity Analysis (VOA)
Value Opportunity Analysis (VOA) is an approach to identifying the aspirati...
Triangulation
In the social sciences, triangulation is often used to indicate that two (o...
Time-Aware Research
By now UX researchers are familiar with the importance of understanding the...
Think-Aloud Protocol
Think-aloud (or thinking aloud) protocol (also talk-aloud protocol) is a pr...
Task analysis
Task analysis is the analysis of how a task is accomplished, including a de...
Survey
In research of human subjects, a survey is a list of questions aimed at ext...
Site Search Analytics
Reporting and analyzing user queries submitted as search criteria on a site...
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