Nudge theory
Nudge is a concept in behavioural economics, political theory, and behaviou...
Inspiration's Principles
All The Research and Discovery related methods, principles, resources & More.
Explore Resoruces IntroductionRedundancy
The use of more elements than necessary to maintain the performance of a sy...
Red Effect
A tendency to perceive women wearing red as more attractive and men wearing...
Closed World
The Closed World principle dictates that when innovating and solving a prob...
Path of Most Resistance (PoMR)
In nature, water cascading down a mountain will always follow the path of l...
Function Follows Form (FFF)
Back in the early ’90’s, a group of psychologists, led by Ronald Finke,...
Cross-functional teams
Cross functional teams are groups consisting of people from different funct...
Interaction Design Patterns
Interaction design patterns are design patterns applied in the context huma...
Three-Dimensional Projection
A tendency to see objects and patterns as three-dimensional when certain v...
Savanna Preference
A tendency to prefer savanna-like environments to other types of environme...
von Restorff Effect
The von Restorff effect, also known as the "isolation effect", predicts tha...
Uncertainty Principle in Design
The act of measuring certain sensitive variables in a system can alter them...
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